“It’s like a roller coaster.  If you don’t have enough momentum going down, then you won’t have the momentum to get back up.”  Bob O’Brien said it.  Bob has been selling Real Estate for ten years.  He has already sold more this year than any entire year in the past.  (which is common for my coaching Clients) and he was referring to the fact that he is very busy when many of the other Agents around him are not.  And that he is going to finish the year strong so that he has a stronger start to next year.

I just finished writing an article entitled “September: A Dangerous Decision Time.”   I spoke with Bob about the article and he made that astute comment.  It is perfect.  There are slower times of the year.  Each lasts just a week or two; as kids finish school, as school starts, some of the holidays, when the temperature is below near or below zero or over one hundred degrees and sometimes for no apparent reason whatever.  If you are not creating momentum as you feel these times getting slow, it will take much more effort to “get back up” as the market comes back.